Press

Where London

December 2014

INDEPENDENT SHOPS - INDEPENDENT SPIRIT

In an increasingly competitive retail market, London’s independent shops are still holding their own amongst the big brand names. Lois Bryson-Edmett takes a look at the city’s best independent gems.

KENSINGTON AND CHELSEA- Wolf & Badger

If you’re interested in venturing beyond the big name brands to snap up the next big thing, then Wolf & Badger is brimming with upcoming design talent. Founded by brothers Henry and George Graham, the business promotes the most exciting cutting-edge, independent fashion, jewellery and interior design from around the world. More than 75 percent of each purchase you make goes straight to the designer, and the brothers also nurture the brands they stock with business advice and product development. As an added bonus, the store now also boasts its own juice bar in association with Raw Press Co. 46 Ledbury Rd, W11 2AB. 020 7229 5698. www.wolfandbadger.com