Larsson & Jennings

Larsson & Jennings are a London based watch & accessories brand, born out of the desire to challenge convention. When we launched in 2012, we set out to disrupt the industry, paving a path away from the mass market and unsustainable production with watches that are manufactured responsibly and efficiently. The fashion watch market is monopolised by licence agreements between huge companies and large-scale brands that use watches as a revenue stream and marketing tool. It’s a volume play, and for the most part there isn’t much thought or care put into the design process or the way these products are made. So we set out to do things differently and we brought out a range of watches that combined integrity of design, quality and value for money. After a trip to Stockholm in 2010 to see his friend, Joakim Larsson, Andrew was inspired by the city’s minimal Scandinavian style to create a watch that would strike the perfect balance between modern and classic. It was a good idea, and good ideas get copied. But we remain true to our values - innovating, creating classic timeless products in a sustainable way and always striving to be better.