Apriori

Founded in 2016 in London Apriori is known for its extraordinary collection of toothbrushes. In 2019 Apriori has taken an everyday item and redesigned it in a clear, elegant and simple way, that’s how the SLIM by Apriori line was born.

The SLIM’s patented design means it contains less plastic than ordinary manual toothbrushes, reducing waste, and giving the SLIM an environmental edge. The ergonomic design gives it a wider bottom and narrower top; from the side, the opposite is true. A matte handle finished with a metallised cap, along with an asymmetric soft or medium bristle head means your toothbrush is where world-class design meets fantastic usability.

VAT: 268114600

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Workers are paid a living wage; no child labour or human trafficking is involved in the production of the collection; the factory is compliant with all local environmental regulations.

Available online