HNST

The fashion industry has lost itself in an ever-rising pace of production and consumption, disrespecting people and planet along the way. We believe that feeling good is as important as doing good. Therefore we make apparel, like all jeans should be made: without compromising on style, quality or sustainability. The product with the lowest impact is the one that already exists, that’s why the raw materials of our jeans are worn-out denims. Let’s get to know each other, we have nothing to hide.