Gold Hummingbird Signet Ring

So what's demi-fine jewelry, you ask?

Demi-fine is a term used by jewelry brands to describe attainable yet premium quality jewelry that sits between cheap costume jewelry (gold-plated) and expensive fine jewelry items. The secret is the gold-filled method, which is created by bonding a thick layer of 14k, 18k, or 22k solid gold on sterling silver or brass. This technique allows you to grow your collection without sacrificing quality under the Demi-Fine name at an attainable price. So you can look good and feel good about where your jewelry comes from.

The gold-filled technique will deliver much higher quality than the commonly used "gold-plating."

Gold-plating is an inexpensive method that uses an extremely thin layer of gold over a more budget-friendly metal like Nickle. The gold content is usually less than 1%. Unfortunately, the thin gold layer will wear off quickly with time and sometimes turn your skin green with the copper or brass base metal. So while plating is a budget-friendly option, it will only last for a short time.

Please note: To ensure the longevity of your jewelry, we suggest to remove when showering, working out, and cleaning, and avoiding any lotion or perfumes directly on it.