Sia Shafer

Founded by three generation of women, Sia Shafer aims to challenge the notion of 'traditional jewellery' by bringing an element of sophisticated fun to the process. These carefully curated pieces of luxury have a playful but refined feel which follow a minimal aesthetic and maintain a personality of their own allowing the wearer a creative outlet to express confidence with their style. The thoughtful details and sometimes bold statements which are captured in 18 carat gold vermeil, redefine luxury and spell excellent craftsmanship for those in search of a niche label that offers something avant-garde. Handcrafted in small production runs, this demi-fine jewellery brand chooses to champion female-centric businesses in its growth and this theme of female empowerment is translated through to the very personalities that Sia Shafer pieces adopt. The jewellery is produced in an environmentally sensitive manner with a clear commitment directed towards preventing pollution and rehabilitation of the environment. The idea behind Sia Shafer is to take jewellery seriously... just not too seriously.