Luxury London

January 2017

The Best Menswear Boutiques in London

The brainchild of brothers Henry and George Graham, Wolf & Badger launched on Ledbury Road in Notting Hill as a platform for London’s emerging luxury designers. A second Mayfair branch followed in 2012, and the boutique is now considered an authority for new talent, brimming with innovative, covetable wares spanning menswear, womenswear and accessories.

Delve through fashion’s rising stars including graphic tees and sweatshirts by 16 Seven; handcrafted, Italian leather luggage by Maxwell Scott Bags; eclectic, soft accessories by Ezra Amarfio and grooming products by Hawkins & Brimble and Haeckels.

Wolf & Badger sets itself apart for its community spirit and slick monochrome interiors. Across the pond, the company's first international outpost will open in New York this February.