Catalina Frayed Straw Hat

BrunnaCo is a Californian sustainable & ethical fashion brand founded by Helga Ida Ayu, an Indonesian immigrant who resides in California. Each of our collections is handcrafted by select artisans, mostly women, from the comfort of their home in Indonesia, especially Bali, Helga’s home island. We commit to making it possible for our female artisans to work from home to pursue their dream whilst playing an important role as a mother and housewife. This is our way of empowering our female artisans in the country where most women end their working life once their family life begins. We dedicate our work to create meaningful pieces using locally harvested plant-based materials, vegan, recycled, organic, and other eco-friendly materials that leave a positive impact on our environment.

BrunnaCo is a Californian sustainable & ethical fashion brand founded by Helga Ida