Wolf & Badger x Choose Love

Choose Love, the UK-based non-profit, focuses on generating funding for those in need by supplying displaced people and refugees with essential care and supplies. They elevate the voices and visibility of refugees and galvanise public support for agile community organisations providing vital support to refugees along migration routes globally. 

Wolf & Badger are thrilled to be partnering with Choose Love this December to raise much-needed awareness and encourage you to choose love this festive season.

In all three of our flagship locations, Wolf & Badger will be playing host to Choose Love in-store pop up shops. Customers in New York, LA and London will be able to purchase winter essentials and life saving bundles to support a range of people and their individual needs: from hot meals and children’s coats, to mental health support and emergency medical care.  

Although unlike usual Christmas shopping, you won’t leave the shop with the physical items, it gives a one-of-a-kind experience to buy gifts with true meaning for loved ones and donate in their name. All purchases from the pop-ups will go directly to refugees and displaced people around the world and will be distributed by Choose Love local partners.

If you’re still after a tangible accompaniment to bring your donation to life, Wolf & Badger have further collaborated with Choose Love on a limited edition premium tote bag. The bag features both brand logos and a bold star design in monochrome. Made from organic cotton and printed using environmentally safe dyes, the bag has been created with love and for longevity by artisans in South India who are part of the UK-based social enterprise and B-Corp certified company, re-wrap.  Re-wrap’s aim is to create sustainable livelihoods for rural communities that help them gain economic independence, whilst being kind to the planet. 

The bags are perfect for everyday use with a reinforced base for stability and a mobile phone pocket to prevent scrambling for your most precious things. The sturdy, weight-distributed handles are also made out of cotton off-cuts, preventing textile waste and giving materials a new lease of life.

The exclusive tote bag will be available via the Wolf & Badger website as well as their Coal Drops Yard London flagship throughout the duration of the partnership, with 100% of all sales donated to Choose Love.

Those unable to make it to the Wolf & Badger physical retail locations during December will be able to donate directly to Choose Love via this link.