Sama Danesh

Sama Danesh, a high-end resort wear brand, has played a strong game in creating a look for women who want to get more out of their swimsuits. Combining a passion for fit, shape, quality, function and elegant fashion, her pieces can transform with time and space. Each tailored item is carefully designed with a transition in mind. The strong passion for design and fashion was a constant feature in Sama’s life. Growing up in Sweden she was influenced both by the clean-cut lines of Swedish design as well as the elegance and glamour of her Persian heritage. “There is a story and function behind every detail in my pieces. I always wondered why lingerie was so intelligently constructed but swimwear wasn’t? It’s so much easier to find nice fitting and stylish lingerie, but try finding those qualities in a swimsuit. I was ready to take on that challenge.”