At the Palava studio, we design our own illustrative fabrics, all based upon the adventures of our characters, a little girl called Poppy and her dog Fred. From these fabrics we create new seasonal collections based upon Poppy and Fred's latest escapade. Palava believe that in a world where fashion is produced faster and faster, it is vital for brands to invest in the future of our planet. This philosophy is central to all of our decisions and the team at Palava work hard to ensure every element of our supply chain is founded upon ethical principles. This includes sourcing organic cotton so that the Earth’s bees are happy and free to buzz and pollinate without the worry of nasty pesticides, and manufacturing ranges in Europe so they can visit factories regularly. As well as being able to follow their stories along our famous border prints, each Palava dress comes with its very own storybook.