Kalmar is a holistic wellbeing and resort-wear brand rooted in spiritual self-discovery. Our clothing collection and scented self-care products are designed to realign the mind, body and soul – a luxurious, versatile way for the modern woman to connect with her innermost self. Kalmar is created for a woman who knows her inner power. Through the scents she chooses and the clothes she wears, she sets her intention for her own experience – embracing and embodying the energy that carries her through her day.
Founded by writer, dancer and spiritual healer Karen Ruimy, Kalmar is centred around Joy, Calm, Peace and Love – the four soul states which guide every element of our existence.